Twenty-eight years leading Fortune 500 marketing. I work with founders, CEOs, and PE-backed teams who need senior marketing judgment without adding a full-time hire.
I've led marketing for Fortune 500 companies for 28 years. That work spans deregulation, competitive market expansion, and a successful $8.4 billion acquisition.
I founded DeBellis + Ferrara to do what most agencies don't: help companies run marketing as a real business function. My clients sell intangible products. Services, software, regulated offerings. The kind of work where buyers have to trust the seller before they'll trust the product.
Today I work in three ways. As a Fractional CMO when senior leadership matters but a full-time hire doesn't fit. As an Interim VP during executive search. As a Strategic Advisor when leadership wants a second opinion on the calls that matter most.
Three ways I work with leadership teams, based on how much continuity you need and how quickly you need it.
Senior marketing leadership at the level your business actually needs. Brand strategy, campaign oversight, team building, vendor management, and budget control. Without the cost of a full-time hire.
Leadership coverage during your executive search. No ramp time. No learning curve. 90-day minimum, with extensions if your search runs longer.
Outside counsel on marketing strategy, org design, and operations. For founders and PE-backed leadership who want senior input on the big calls without adding a permanent seat.
Fortune 500 leadership. Deep experience in regulated and deregulated markets. Marketing run as a business function, not a cost center.
I specialize in companies selling intangible products. Services, software, regulated offerings. The categories where buyers have to trust the seller before they'll trust the product.
"Gail's intellect, creativity, energy level, ability to consistently accomplish set tasks and deliver outstanding results are boundless and untouchable."
"Gail is a detail-oriented business woman with an innate ability to listen to a client's needs, tap into their business and deliver a creative solution that is on pointe."
"Gail's best asset as an advertising professional is her ability to see opportunities on both the client and creative side. She achieves the balance necessary to develop creative solutions that tailor fit the needs of her clients, on time and within budget."
Available for Fractional CMO engagements, interim leadership, and strategic advisory. If you're weighing a hire, a transition, or a hard call about how marketing should be run, send a note or book a call.
gail@gaildonohue.com